In the spring, I had the pleasure of being one of many people interviewed by Julie Zaugg for In Vivo Magazine.
Their sixth issue featured Less is More with data and opinions from mainly Swiss physicians and researchers.
From the by-line, it seems they've missed the idea entirely
People are beginning to speak out against over-medialization. Measures are being taken to encourage less care, even if that means giving up old certainties.
That sounds like doing less is a terrible idea! Fortunately, the article comprehensively features the benefits of taking this approach to care. Comfort with uncertainty is one trait that can make a good physician great. That piece explores the state of the 'overmedicalised world,' the causes for it, and what some of the remedies might be. My emphasis? Patient-centred care.
It was wonderful to be a small part of the article and because of my involvement, I learned about "Smarter Medicine," a Swiss campaign [in German and French] similar to Choosing Wisely; I have a feeling that they two will be integrated in time. This and other projects around the world are featured on the ever-growing Projects page.