10 minutes: That's how much time I had to tell the audience at the BC Quality Forum about the Choosing Wisely Canada campaign.
10 minutes may be the schedule duration of a routine patient visit with their GP. That's a short amount of time! In this short time it is hard to have a fulsome discussion with a patient about their condition, review their history, check in with their goals, and plan a strategy of treatment. It's even harder when the patient has 3 things they want to discuss!
10 minutes is not enough time to change the world - unless you do it a little bit at a time! That's why the take-away from my talk was simple:
If you feel you may need more, check out the slides on Prezi.
If you want to see other talks or articles I've done, go to the Media/Talks section.